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New York Times Gets Social Media!

So this will be a quick and short post. Wanna see something really cool? Thought you would! Check this out!

See! Pretty cool huh?

The newspaper! Im talking about the New York Times “Obama Wins” Headline. See you can give it as a gift to someone on Facebook! Here look at what my friend C.C. gave to Steve

Click on the image if you are having trouble seeing it, I will wait.

So here is my point. The New York Times has 2,000,000 plus of these things for people to give to one another on Facebook. Its a mini NYT newspaper.  People send them to their friends in excitement for the Obama win or like I did to my friend John, to throw salt in his wound.  My point though is this is part of online branding for you right there! This is social media at its best.  People are sending millions of NYT gifts back and forth on Facebook, cause they want to!

Another cool thing is that FB then sees what is happening between the users and the system says to its self ” Ah, Steve must be interested in Obama lets hit him with some custom advertising on his screen! See the NYT:Obama Wins ad on the right side? More then likely you don’t even know its happening, its really a natural flow that is niche marketing and online branding. NYT gets it!

…and yes Facebook knows what you are doing, talking about  and sending. It creates custom ads based on what your doing. Do not think for a minute they are not watching!

November 5, 2008 By : Category : Blog Tags:, ,
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