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Make your videos shine on Vine

Make your videos shine on Vine



In October 2012, Twitter acquired the video sharing application Vine, and the short, six-second videos are becoming a popular way to share content on social media.

The iOS application (not yet on Android) lets iPhone and iPad users to record and embed videos to Twitter and share on other social media sites. Users can check out the best videos on the app by looking at the Editor’s Picks (generally awesome) and what’s Popular Now. But with only six seconds to showcase the content, what’s the best way to use Vine?

– Hashtag your videos to show up in “Explore.” When you login to Vine, there is an option to explore other videos submitted by users. Collections like “#favthings,” “#vineportraits,” and “#pets,” are searchable categorized by their tags, but users can search tags, much like Twitter, to find out what’s popular.

– Make sure you don’t mind sharing with the world. As there is no private option for Vine videos, they are viewable by anyone that has the Vine app, or views them on Facebook and Twitter.

– Most people take multiple shots by pressing on the screen to record. However, it’s possible to record all six seconds in one shot by swiping across the screen.

–  Embedding videos isn’t just limited to Twitter. Much like YouTube videos, you can pop your Vine into an iFrame just about anywhere. Check out a tutorial here.

– Some of the coolest videos are ones that use Vine for stop-motion animation. Use Vine to take quick, still videos and use it to tell a story. Some of the best ones use LEGO bricks – watch them here.

I’d love to see how you’re using Vine! Tweet me a video and I’ll post the best ones on my blog.

April 4, 2013 By : Category : Featured News Social Media Video Tags:, , ,
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An Interview with Mark Burnett

An Interview with Mark Burnett

Last week myself and 3 others got to meet with producer Mark Burnett. Mark is behind such shows as Survivor, The Apprentice, and one of my all time favorites Eco-Challenge.

We meet with Mark to discuss his upcoming show Sarah Palin’s Alaska on TLC. Yes, I know, your thinking Sarah Palin. I was thinking the same thing. That was until I got to watch the first 15 minutes. I was pleasantly surprised to find out the show was more focused on Alaska then Sarah. Then I thought, well why Sarah Palin? Well, Mark answered that as well.. she is Alaska’s best known resident. Can you name another famous person from that state?

Below is video and audio from my interview with Mark Burnett in which we discuss Sarah Palin, Alaska, Eco-Challenge and many other things.

Part 1

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Part 2

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November 1, 2010 By : Category : Featured News Interview Spotlight Video Tags:, , , , ,

The Social Network Trailer AKA The Facebook Movie

The Social Network Trailer AKA The Facebook Movie

Here is the teaser trailer for the movie The Social Network Trailer. Looks pretty good if you ask me.  I am looking forward to seeing it. How about you?

July 15, 2010 By : Category : Video Tags:, ,

…But I Want My Video To Go Viral!

…But I Want My Video To Go Viral!

“Will this video go viral?”

“How soon till this video goes viral?”

” His video went viral, what about mine?”

If I got a nickel for everytime someone contacts me asking, “What do I have to do to make this video  go viral?” Its  got to be one of those classic lines social media folks get. Right up there with, “How do I measure social media results and what is twitter?” (these questions will be answered in upcoming posts).

So the answer to this question? Let us keep in mind that this answer is not limited to video. It can be a blog post, podcast, (insert media type here).

Well lets start with there is no simple answer. Its about timing, community, the message, oh and….Content. That maybe the simplest and best answer. …Content.

Content is King.

If your putting something out there that is amazing, well done and grabs people, then you have a better chance of going viral.

If your putting something that is just Blah, well then that’s what your going to get back.

My friend Tim Street, who is the brains behind French Maid TV, shared with me a simple secret to help increase the odds of a video going viral. He says ” A video must make you feel at least two emotions to go viral.” Be it sadness, happiness, anger, love, etc, etc. I think he is dead on with that. So my tips for things you should do to help a video go viral? Let me share them in list form, people like lists:

-Feel at least two emotions (thank you Tim.)

-Its got to be simple to share. So have  the sharing tools already embedded and available for the person. A simple tool like ShareThis will do it all.

-Its got to be simple. Something Straight and to the point. Do not make people think to hard.

-If they share it what is in it for them? Maybe making their friends laugh? Could it be helping a cause they believe in? Are they maybe getting linklove?(Wait for upcoming blog post to explain linklove)

-Timing. I believe the time of day and day of the week play into the release of a video too. If you do it at night people may be sleeping, but they check webpages in the morning and forward things on. Then you need to factor in other countries too. Remember we need to think global, not local sometimes.

Again, I use videos as the example but it about content in general.



October 9, 2008 By : Category : Blog Video Tags:, , ,
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Why Voting Is So Important

Video.. its a powerful tool. I thought I would share with you a video LSF Interactive is directly involved with. Its a video about why you should vote. This 1:42 video sends a powerful message. Here take a look:

This video should make you want to take action. Make you to want to get involved. Make you well…want to vote. I think it does all these things. This is a great example of social media being used with a specific purpose and a specific message.  The hope here is that you will take action and of course forward and share the video.

What do you think? Is this a great way to send a message? Does it make you want to take action?

October 2, 2008 By : Category : Blog Video Tags:, , ,
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