Okay..okay.. that is a bad title for a blog. It was way to easy to come up with, but I had to go for it.
Today, right now, check your watch, if you still wear one, March 30, 2010.. there is nothing hotter then geolocation. You know its hot when Facebook & Twitter step into the game.
What is Geolocation? Well, thanks to a GPS-enabled smartphone such as the Apple iPhone, Google Nexus One, or RIM BlackBerry, you can use it to let your friends know where you are, or to find places recommended by people you know, or to check in remotely at clubs, bars, and restaurants. Regardless of privacy concerns, it looks like it is here to stay. There are apps like:
Enough to make your head spin right? Good thing Brightkite came out with Check.in. It updates all of the geolocation sites, sort of like a Ping.fm
So, why should businesses care? Big or small there is a wealth of information for a business to get. Think about it:
-You will know who your best customers are
-How often people are coming to your business location
-You can offer them instant discounts via their handheld
-Know where your clients are coming from and where they are going
Is your business using geolocation?
